THE INKEY LIST

Founded by Colette Laxton and Mark Curry in 2018, the duo created The INKEY List to debunk beauty jargon. Their collection consists of high-quality ingredients and stripped-back, powerful formulas – at easy-on-the-bank prices. And there’s something for everyone too. No matter your skin type or concern, the range keeps up with your skin’s ever-changing needs.

KNOWLEDGE IS POWER 

After seeing customers overwhelmed by all of the industry’s misinformation on skin care, the duo wanted to put the power of knowledge back into the customer’s hands. Their unwavering transparency, results-driven ingredients and easy-to-follow regimens allow each and every one of us to create a customised routine that really works.

AFFORDABLE, ADVANCED FORMULAS

Less-is-more formulas powered by hero ingredients deliver serious results, without breaking the bank. Conjured up by a team of experts and scientists, you can trust The INKEY List to transform your skin and hair rituals for good.

CRUELTY-FREE

The INKEY List doesn’t test any of their products on animals, or sell their formulations anywhere animal testing is required by law.